This review is drawn from (Hasan, Sacha. 2012, Civil Society Participation in Urban Development in Syria)
Since the Enlightenment, deductive quantitative research has been the foundation of the advancement of natural science. This basically relies on objectivity in observations, statistical analysis tools and on the numerical measurement of indicators (Smith, 1999). This was criticized by the constructive view of knowledge especially in relation to social research where “perception, memory, emotion and understanding are human constructs, not objective things. Yet, this construction is not a chaotic process because it takes place within cultural and sub-cultural settings that provide a strong framework for extracting meaning” (McClelland, 2006 p. 8). Therefore, qualitative research methods were introduced in 1920s and 1930s in the areas of sociology and anthropology (Mark, 1996).
Qualitative methods are understood to produce accounts of human
thoughts, feelings and actions, recognizing that those accounts do not apply to
all people and that they do not allow predictions to be made in the way that
they are in the positivist natural sciences. This argument was emphasised by
Rubin & Rubin (1995) who characterised qualitative research to be “not
looking for principles that are true all the time and in all conditions, like
laws of physics; rather the goal is understanding of specific circumstances,
how and why things actually happen in a complex world” (Rubin, et al., 1995 p. 38).
Qualitative research methods are understood to overcome the
shortcomings of the quantitative ones in relation to social science. This is
due to the difficulty of measuring the outcomes of qualitative objectives and
outcomes of, for example, the social development projects and programmes funded
by international agencies, where neither quantitative nor qualitative
measurements are sufficient to give accurate evaluation (Smith, 1999 pp. 69-70). For example, Family Health International (fhi, 2010) introduced
an overview of the differences between quantitative and qualitative research
approaches. This was an attempt to provide basic knowledge for those involved
in proceeding with its development programmes towards the design of proper
research methods that can respond to their objectives. Table bellow illustrates the difference between the two
approaches in relation to their general framework, analytical objectives,
question format, data format and flexibility in study design. It is clear that
each approach has several benefits, yet also shortcomings, when considered
abstractly, at least in relation to the purpose of this research.
Source: Family Health International (fhi, 2010 p3)
Therefore, it
is acceptable to say that both quantitative and qualitative research methods,
when considered solely (when confusing data as ends where the emphasis is on
data format rather than its outcome and contribution to understanding) have
shortcomings in relation to understanding research questions. This raised the
consideration of the dichotomy of these two approaches to be false (Smith,
1999). Consequently, there has been “a marked shift away from the dominance of
quantitative and experimental methods toward a paradigm of choices emphasising
multiple methods, both qualitative and quantitative, and matching evaluation
methods to specific evaluation situations and stakeholder questions” (Patton, 1987 p. 18, in Smith, 1999 p. 70). In this, Oakley (1990) suggests that the
results of social research can be considered quantitative while the processes
are qualitative. In other words, a combination of two types of data collection
and analysis methods can be considered when studying a social phenomenon.